Outsourcing Social Media


3 Minute read

Outsourcing Social Media

Doing business in the second decade of the 21st Century demands that you have some kind of social media presence. For all the platforms that come and go, one thing that stays the same is that people love getting together and sharing their lives with one another – be that in pictures, videos, 140 characters or long, rambling status updates. And wherever people congregate, that is where your potential clients or customers are congregating too.

An interesting, engaged social media presence which operates as both a mouthpiece for your brand and a touchpoint for your customers can make a big impact on your business. Particularly if you sell anything online, people will want to use social media to get in touch with you. Your Facebook page or Twitter account can become a very visible face of your business.

But doing social media properly takes time. It invites distraction into your workday and has no “off hours”. Additionally, if you’re not already adept, learning how to use multiple platforms to your best advantage is a long process in itself.

Remote staffing your social media

Every business needs a social media presence; however, putting the responsibility of maintaining it on your current staff is in most cases impractical. Thus, remote staffing is the perfect way to ensure that you have all areas covered.
When you look at the talent in the Philippines you can find candidates with qualifications in business communications or mass communications, who have experience using social media, for a much lower cost than local freelancers. Hiring remote staff that to maintain website content constantly means your business will look more engaged and reach a wider audience.

Remote employees vs local agencies

There are a multitude of agencies out there who will take care of your social media. There are, however, some distinct advantages to using a remote employee rather than an agency. Although any agency will sit down with you and find out what your business is like and how your social media can reflect that, you still have little direct control over what gets put out there. Using an offshore employee lets you retain that control, with direct communications meaning you can delete or post content quickly.
Furthermore, as your employee will be part of your company culture, they will be better able to communicate that culture over social media as part of your brand.


Remote staffing your social media with Deployed takes all the stress out of the process. You can be sure that your employee will have the equipment they need and a reliable internet connection to allow them to do the job properly. In addition, we take care of all the HR, payroll and internal issues; so that you can focus on growing your business.

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